CAMP | CAMP 2014
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CAMP 2014

CAMP 2014

  |   The Archives
The inaugural CAMP Festival took place at Theatre Junction GRAND on September 8 – 9, 2014, and it was an exciting couple of days with 20 expert-lead presentations, 335 attendees from around the world, and endless networking opportunities.


In total, 21 cities were represented in the audience at CAMP including: Calgary, Chicago, San Francisco, New York, Detroit, Ottawa, Toronto, Edmonton, Lethbridge, Saskatoon, Winnipeg, Regina, Vancouver, Sioux Falls and Barcelona.


Our networking events kicked off with a party on the snowy evening of September 8th hosted at the Commonwealth Bar & Stage sponsored by MailChimp with music provided by Calgary’s music production & DJ school, Beat Drop. The following evening our closing mixer was held at Black Betty Burger & Wine Bar.


The content was in short, amazing! With packed rooms in both our main theatre room as well as the experimental campfire sessions (that turned out to be a huge hit), and all of the positive feedback we’ve received, it’s safe to say that the content presented was cutting-edge and inspirational. Thanks to all of our passionate storytellers, all of our generous sponsors, supporters and of course all the attendees. All of the happy campers came together to share and shape experience that we won’t soon forget.


Our highlight reel above was filmed and edited by the lovely team over at Airau.


Relive some of the moments!

View Photos



The Titles



Titles created by:
Wild Forest – Creative Direction & Storyboard
DDG – Filming, Editing & Post Production
Bleeding Art Industries – Set Fabrication & Special FX
Drastic Studios – Sound Design



Adventure Workshop


On Sunday, September 7th, the day prior to our official festival, we organized a sold-out adventure workshop with the legendary Stefan Sagmeister entitled “How To Touch Someone’s Heart With Design”. We organized the workshop at the Marriott hotel in downtown Calgary for its easily-accessible location and great natural light with views of the Calgary tower – great for those guests from out of town.


Forty (40) participants were asked to bring a whole lot of art supplies such as board, various papers, pens, markers, knife, scissors, paint and also digital cameras and laptops. Nobody knew more than that Stefan Sagmeister’s workshop would possibly explore important things – in other words, a true adventure.


The full-day adventure workshop ended in a standing ovation from the attendees.




The Storytellers


Our tier-1 industry speaker line-up was, and always will be, meticulously curated by hand.


Stefan Sagmeister


Stefan Sagmeister formed the New York based Sagmeister Inc. in 1993 and has since designed for clients as diverse as the Rolling Stones, HBO and the Guggenheim Museum. Having been nominated eight times, he finally won two Grammy Awards for the Talking Heads and Brian Eno & David Byrne package designs. He has also earned practically every important international design award.


James White


James White is a Canadian artist and designer based in Dartmouth, Nova Scotia. He is the 1-man wrecking crew behind the Signalnoise Studio where he produces visual artistry for professional and personal projects. He began his career as a designer in 1998 but started drawing way back in 1981 at the age of 4. His creative path has led to him working with clients such as Nike, MTV, Google, Wired, VH1, Kevin Smith and more.


Anton Repponen


A recipient of the prestigious Red Dot “Best of the Best” award, Anton Repponen is a highly influential designer in the digital creative industry. As Creative Director, Anton was responsible for delivering creative solutions for clients such as Google, Wacom, USA Today, HTC, Nickelodeon, Porsche and SAS. His client work has been awarded by Cannes, FWA, The Webbys and The European Design Awards.


Irene Pereyra


As User Experience Director / Designer, Irene Pereyra is responsible for translating business requirements into intuitive interactive solutions. She has led the strategy and UX initiatives for clients including Wacom, USA Today, EA, HTC, Google, Nickelodeon, FOX, Verizon, BBC and Red Bull for both the web and cross-platform applications. Her work has been recognized by Cannes, The Webbys, FWA, Interaction Design Association and The European Design Awards.


Sougwen Chung


Canadian-born, Chinese-raised, New York-based. Sougwen Chung is an interdisciplinary artist whose work explores transitional edges. Her artistic practice spans installation, sculpture, still image, drawing and performance, informing her multi-faceted approach to experiential art. Chung’s work iterates on the expressive agency of form catalyzed with software, sound, light and space. Her installations involve multiple layers of light on intricate structures, taking a variety of media and transforming it into spatial experiences.


Bradley G Munkowitz


Bradley G Munkowitz ( GMUNK ) is a Graphic Designer by foundation who has over a decade of experience functioning as a Design Director for the motion graphics industry. He’s also remained passionately involved in the global design community, giving lectures around the world about his Process and Experiences.


Jason White


Internationally recognized in new media, Jason White is the Executive Creative Director for conceptual design studio Leviathan, which he co-founded in 2010. Jason quickly built Leviathan into an industry leader in creating new visual experiences that stir audiences around the world. At Leviathan, Jason fuses his design and animation expertise into broadcast animation and experiential design in dynamic combinations for global brands, agencies and entertainers.


Ben Unsworth


Ben Unsworth is Co-Founder and President of Globacore, the Toronto-based creative technology shop behind PaperDude VR and many other game-based interactive installations that can be found at exhibits, events and museums around the world. While Ben’s formal training is in Computer Science and English Literature from McGill University, he knows that the real lessons come while trying to get your 20′ multi-touch wall – built with lasers and duct-tape – up and running at 3 in the morning in the alleyway behind a convention center in the middle of Saudi Arabia hours before show opening while being chased by stray dogs.


Edward Keeble


Edward Keeble is a software developer and artist living in Calgary. His work primarily explores technologically-mediated social interactions and device-human relations. He has designed, built or directed projects for Honda, Canon, Chrysler, BlackBerry, AT&T, Genentech, GE Healthcare, Lowes, Hudson’s Bay Company, and Lord & Taylor.


Michael Sikorsky


Michael Sikorsky is CEO, Global of Robots and Pencils Inc. His deep understanding of the mobile industry positions him as a leader in the field, yet only touches on his many areas of expertise. Michael is deemed an authority on: F500 Mobile App Strategy, Anticipatory Software, Machine Learning, Quantitative User Interface, The Empathy of Great Designs, Gamification, Quantitative User Interface, and Entrepreneurship.


Robyn Larsen


Robyn is a former nuclear engineer now blurring the lines between work and play as a front end web developer, mentor and entrepreneur. Her tools of choice are HTML5, CSS3, Sass, responsive design, and Javascript. She lives by challenging assumptions, improving process, and never settles.


Matthew Barnett


Design is about communicating an idea: with nearly 11 years of experience in the field of identity development and graphic design, Matt has helped hundreds of clients do just that. Matt started his career in the dot com world, designing websites and interactive experiences. However his curiosity, combined with distaste for life in a box, drove him to experience all the disciplines the ad world had to offer. From branding, writing, print design, POS to television and radio commercial production, Matt has developed a broad knowledge base on which he can draw upon.


Tatjana Green


Throughout her career, Tatjana has always drawn upon the design philosophies and fundamentals she learned while studying at the Bauhaus. Tatjana’s philosophy is about form and function working in harmony with an understanding of the role that design plays. Her expertise in the field of branding and design has seen her speak and consult on the subject all over the world.


Kim Alpert


Kim Alpert believes in human-centric design and integrating technology and strategy with time-based planning in her work. With a background in fine art, music, and carpentry, Kim brings a keen attention to detail and diverse perspectives to her video installations and advertising work. Kim’s art primarily focuses on gender, media literacy, cultural iconography, and change, and has been displayed at SOFA Expo, The Modern Wing at the Art Institute of Chicago, and facets cinematheque.


Tommy Lewis


Tommy Lewis is a Technical Evangelist at Microsoft who at 8 years old thought that there was a frog apocalypse happening in his backyard. It turned out that it was just the rain made all the frogs come out and hop around. Since then, he has been at Microsoft for over 15 years and has evangelized everything from Visual Basic 6 to HTML5 to Design for web developers and designers world-wide; he even once ate a “century egg” while in China.


Sara Blake


Sara Blake, also known as ZSO, is a New York City based illustrator and designer. After studying in the Individualized Study program at NYU, she started her career with a number of jobs in interactive and graphic design and art direction while balancing her true love of hand drawn illustration. Today Sara runs a small illustration studio in NYC, with work divided between fine art, client collaborations, personal work and an illustrated product line for ZSO-NYC.


CJ Gammon


CJ Gammon is a Creative Technologist at Adobe focusing on new web technology with the goal to showcase the creative potential of the web and inspire the community through innovative applications and experiences. CJ has created rich web experiences and demos showcasing new and coming features to the web including CSS Custom Filters, CSS Blend Modes, WebGL, and more. He has also worked with top clients like National Geographic to explore innovative ways new web features can be used within their web content.


Helen Papagiannis


Dr. Helen Papagiannis is recognized as a world leading expert in the field of Augmented Reality (AR). She has been working with AR for a decade with a focus on storytelling and creating compelling experiences in AR. Dr. Papagiannis was named among the NEXT 100 Top Influencers of the Digital Media Industry in 2013, and is featured as an innovator in the book, “Augmented Reality: An Emerging Technologies Guide to AR”, published in 2013.



In the Media


Here are a variety of outlets who wrote articles in relation to the inaugural CAMP Festival and supporters that helped spread the love included:



Follow the links to read some of the nice articles published about CAMP:



Here are some blog posts that did a good job recapping the inaugural CAMP:




Feedback & Thoughts


While we surely had a good time, we’re biased as we come at it from an organizers point of view so we thought we would include some feedback and articles written by attendees present over the 2-day event.


"I had a blast at CAMP and it was really inspiring to hear all of the speakers, both in the formal theater presentations and the personal campfire sessions. I absolutely loved listening to all of the campfire sessions on the second day, that personal environment was really cool. …I plan on coming back next year!"

Taelynn Graham

"CAMP has been over for less than 24hrs and the team @AppGuysInc and I are already missing it. Really superb event!"

Ryan Hnetka, App Guys Inc.

"I attended CAMP Festival in Calgary and my mind was blown… Back at work at @PureVisionInc today and all I wanna do is work on fun stuff ’cause #CAMPFEST14."

Nicole Winski, Pure Vision Inc.

"Great couple days of inspiration at @wearecamp – was great to be able to talk with most of the presenters – the size of conference is great!"

Tim Neal

"HUGE thanks to @wearecamp and the incredible speakers for an amazing 2 days! Let’s do it again next year!"

Shea Friesen

"Congrats to @wearecamp for putting on a killer creative festival, heard it was unreal!"

Dax Justin

"We had a great time at #Campfest14 the last two days. Thanks to everyone who made it happen and all of the inspiring speakers."

WAX Partnership


As much as we value all the attendee feedback so we can create a better experience for everyone year after year, what came as a surprise was some of the feedback from sponsors and seasoned speakers that joined us at the first ever CAMP.


"#campfest14 was one of the best events I have been part of. A tip of the cowboy hat to you. Amazing experience. …[CAMP] was one of the most impactful for me creatively."

Tommy Lee, Microsoft Canada

"Thanks to [CAMP] for putting on #CAMPfest14 this year. Informative, entertaining, inspiring. Can we do this again next year?"

Gareth Morgan, Critical Mass

"…snow aside, it was a total blast—the weather only enriched the experience, perhaps only making it more “Canadian?” I really can’t say enough good things about [CAMP]. Thanks for having us, Calgary."

Sara Blake, ZSO

"Thank you for such an awesome time. The campfire chats were such a great way to connect with everyone."

Robyn Larsen, Former nuclear engineer turned front-end developer

"Thanks @wearecamp for an awesome conference! We’re all inspired and so glad we could be a part of #campfest14 :)"

ZGM Marketing

"Proud to have sponsored YYC’s inaugural #CAMPFEST14. Great turnout, buzz and speakers."

Bleeding Art Industries

"It was a real pleasure, thank you so much for putting everything together so wonderfully! Congratulations!"

Stefan Sagmeister, Sagmeister & Walsh

"Thanks sooooo much guys for everything! The venue and spot was super cool, the line-up was excellent and the crowd was awesome. We heard tons and tons of positive feedback! Congrats on putting on such an awesome event!!!!!!! :-)"

Irene Pereyra, Anton & Irene

"I think the event was really great, the venue was awesome and top notch organization!"

Anton Repponen, Anton & Irene

"At the Calgary airport and already missing my #Campfest14 friends, new and old. Thanks for the wonderful time, gang. #StayRad"

James White, Signalnoise



Thanks to our sponsors!









That’s a wrap!